Backlinks are one of the most important aspects of SEO. They are links from other websites that point to your website. When other websites link to yours, it tells Google that your website is an authority on a certain topic.
This helps your website rank higher in search engine results pages (SERPs). In this blog post, we will discuss what backlinks are and how you can use them to improve your SEO.
There are a few different types of backlinks:
Editorial backlinks
These backlinks are from websites that have featured your content in an editorial way. For example, they might write a blog post about your website or mention you in an article.
Referral backlinks
These backlinks come from people who have clicked on one of your links and then followed it to your website.
Organic backlinks
These backlinks come from people who found your website through search engines. They are also known as natural backlinks.
Paid backlinks
These backlinks come from people who paid you to feature your website on their own site or blog. For example, if someone paid you $100 for an advertisement space on their homepage then this would be considered a paid backlink.
The most important thing about backlinks is that they need to come from websites with high authority in order for them to count toward SEO rankings. If the site linking back has low authority then Google will not consider it as valuable.
There are many ways to get backlinks but not all of them will help your SEO. You can use tools like Moz Link Explorer or Ahrefs Site Explorer to see how many backlinks each website has, what type they are, and where they come from.
You can also use these same tools for competitive analysis by looking at which backlinks your competitors have that you don’t yet so that you know where else you need work.
The importance of backlinks being “dofollow”
A dofollow backlink is a hyperlink that instructs search engines to follow the link and crawl the destination page.
Dofollow backlinks are an important factor in SEO because they help determine the rank of your website.
When you have a lot of high-quality dofollow backlinks, it tells Google that your website is a valuable resource and should be ranked higher in the search results.
Dofollow backlinks have a number of benefits, including:
- Increased website traffic
- Higher SEO ranking for your website
- Increased brand awareness and visibility
- Improved customer engagement and loyalty
- Increased sales and revenue
SEO has become one of the most valuable tools to have in your marketer’s toolbox.
In a world where customers are more informed than ever before, if you don’t show up when someone is searching for something related to your product or service, then that customer isn’t going to find you and they certainly aren’t going to buy from you.
How can you tell if a backlink is dofollow or “nofollow”?
There are several ways to determine whether a link is dofollow or nofollow. One way is to use the Mozbar Chrome extension, which will show you whether a link is dofollow or nofollow.
Another way is to use the Inspect Element tool in your web browser, which will also show you whether a link is dofollow or nofollow.
